Ask any business owner who have tried postcard marketing and they will tell you that this marketing strategy works for simple reasons: it is short Wholesale T.Y. Hilton Jersey , to the point, fast, and low cost to produce. In less than a dollar per card, you can already make your phone ring.
Although postcards are not really good in creating a straight up sale, if created well they will be great in pre-selling your products or services, build awareness Wholesale Andrew Luck Jersey , and generate customer loyalty. If you want your phone ringing for inquiries and perhaps sales, these cards are also the most excellent material you can use.
With a solid headline, compelling copy, attractive graphic, irresistible offer, and a strong call to action Wholesale Khari Willis Jersey , you can be sure that your phone will be ringing off the hook in no time at all. What’s better is if you can send several post cards you can guarantee that you get good response, build loyalty, and generate brand awareness. Done well, these cards are one of the easiest to carry out among the direct mail materials.
Even if people claim that these cards are not good for closing a sale, the response you will get is still high. If you are ready to carry out your own post card campaign, here are some important goals to think about:
1 – Use your cards to create phone calls. Because you cannot close a sale with your cards Wholesale Bobby Okereke Jersey , your mail goal is to generate a call from your prospective customers. The best way to make your cards generate phone call is to create your cards in a straightforward manner. You can do this by offering something for free and ask your prospects and customers to call you to get your free offering. Among the free things you can offer are free information, booklet, quote, or consultation. Ask your prospects to call if they want this information. Every time your customers call, you have the chance to promote your products and increase their loyalty. You also get the chance to increase your sales and profits. But remember that your cards will only generate the call, but you have to do the effort to make the sale.
2 – Your cards should build your brand. This can be done by sending your cards consistently to your customers so your brand will stay on their mind for a long time. Every time people see something that can be related to you Wholesale Parris Campbell Jersey , they would instantly think of you. If you can do this, it would be easy for you to stay memorable to your customers.
3 – They will help you build customer relationships. This is easy to do if you send your cards regularly. Be sure to send a series of cards every two weeks or at least every month so people will be reminded of you. This will surely help you build relationships with them that will last a long time.
4 – Your cards will help you generate immediate success. If you will send your postcard printing at the right time to the right people, it would be easy for you to get the response that you want. Whether it is a phone call or a visit to you store, proper timing will help you get the response you need.